Creative Personal Branding — the Audiobook now available!
Listening to learn or learning to listen?
Now you also get the method to explore what you have to offer the world in an AUDIOBOOK! Creative Personal Branding book now available to listen in Apple and Google stores!
In this innovative book Jürgen Salenbacher shares his unique personal coaching method designed to develop creative thinking and innovation. The method, which originated as a career management tool, can be used by anyone who wishes to explore what they have to offer the world.
In five succinct chapters Salenbacher reveals how to use brand positioning methodology to discover where to go next. Along the way he discusses the origins of today’s crisis and the keys to creative thinking, he examines the work of leading theorists in business culture, and sets readers 9 assignments designed to coach them towards realising their assets and skills.
An invaluable professional resource, Creative Personal Branding makes rewarding reading for anyone in the creative economy and is a key practical tool for those who are interested in positioning themselves in it.
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